Eefje Battel

Eefje Battel is a seasoned professional in customer experience and innovation management, currently serving as the Global Customer Experience Manager at TVH since March 2023, where the focus is on prioritizing customer needs across all teams and decisions. Previously, Battel held roles as Global VOC Program Lead and Global VOC Program Expert at TVH, leading efforts to capture customer insights through comprehensive market research in 182 countries. Eefje is also the Founder and Chief of Happiness at Kartje Ton, specializing in uniquely illustrated greeting cards. Prior experience includes serving as Innovatiemanager at HOWEST University of Applied Sciences, leading multidisciplinary research on accessible movement technology, and working as a Senior Research Consultant at InSites Consulting, where responsibilities involved managing client relationships and mentoring junior consultants. Eefje holds a Master of Science degree in Experimental Psychology from Ghent University.