Aaron Keller

Aaron Keller is the Chief Executive Officer of Capsule, where expertise in design thinking is applied to address complex client challenges and reshape brand experiences. In addition to leadership at Capsule, Keller contributes as a columnist for Twin Cities Business Magazine, discussing topics related to marketing, design, and branding. As an investor in Rethink Brands, Keller supports innovative initiatives in the beverage sector. Furthermore, Keller serves as a board member for the nonprofit Read Indeed, which focuses on literacy for children, and has held advisory roles on boards such as Metro Meals on Wheels and the Pinky Swear Foundation. Academic contributions include positions as an adjunct professor of marketing at the Minneapolis College of Art and Design and the University of St. Thomas. Keller's educational background includes an MBA in Marketing and Brand Development from the University of Minnesota's Carlson School of Management, along with a bachelor's degree in Marketing Management from the University of St. Thomas.