Our mission is to provide accurate local news, weather, and positive entertainment to listeners in the Northern Neck and Middle Peninsula. Both stations provide an ideal platform to provide local merchants a strong viable tool to reach consumers in the area. 

Classic Hits showcases three decades of the best music and biggest stars! The greatest pop, soul, and rock and roll from the mid-to-late '60s, '70s, and the early to mid '80s. All familiar favorites that you know and love. Since 1975, 101.7 Bay FM has been your hometown station for news, weather, and great music. Bay FM covers multiple counties within the Northern Neck and Middle Peninsula, reaching over 65,000 listeners.

Country music radio delivers the consumers that advertisers want to reach, and since 1995, 104.9 WIGO COUNTRY delivers the widest variety of country music to listeners. With the top three albums in America performed by country artists, country music has the most loyal listener fan base. WIGO covers multiple counties within the Northern Neck and Middle Peninsula, reaching over 60,000 listeners.


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