Ken Pasternak

President / Chief Strategy Officer at Twobyfour Software

Ken Pasternak has an extensive background in leading strategy and research efforts in various industries. Ken has held key positions such as President/Chief Strategy Officer at Two by Four, where Ken supervises multiple teams and works with C-level executives to solve complex challenges across different categories. Prior to that, Ken was the President and COO at Marshall Strategy, where Ken led strategic and creative teams in brand strategy initiatives. With a BA in English and American Literature from Harvard University, Ken brings a wealth of experience in developing sustainable brand architecture strategies and driving differentiated leadership.

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