FK

Francesca Keefe

Head Of Brand And PR - Tyl & Payit at Tyl by NatWest

Francesca Keefe has a diverse work experience spanning several industries. Francesca currently works at Tyl by NatWest as the Brand & PR Lead since October 2020. Prior to this, they worked at Esme Loans from June 2018 to October 2020 as a Senior Marketing Manager - NatWest Ventures. In this role, they were responsible for managing the strategic delivery and execution of the Esme Loan brand across various channels.

Before joining Esme Loans, Francesca worked at Old Mutual Wealth as a Social Media Manager from August 2016 to May 2018. Francesca'sresponsibilities included developing and implementing the social media strategy for the company and creating digital content for social media and other platforms.

Prior to Old Mutual Wealth, Francesca worked at Allianz Insurance as a Communications Consultant - Digital, Social & PR from April 2014 to July 2016. In this role, they were responsible for managing the social media strategy, crisis management, and reputation management.

Francesca's earlier work experience includes roles at Petplan UK as a Senior Marketing Campaign Executive from November 2011 to April 2014, where they managed integrated campaigns and social media activities, and at Disney ABC Television Group as a Marketing Assistant from June 2008 to June 2009, where they supported marketing campaigns and managed international events and press junkets for various television programs.

Francesca Keefe's education history starts with their earning a Bachelor of Science degree in Marketing with a second-class honors from Aston University, which they completed from 2006 to 2010. Following their undergraduate studies, Francesca pursued a Diploma in Digital Marketing, achieving a distinction, from an undisclosed institution between 2010 and 2011.

In 2015, they went on to obtain a Postgraduate Diploma in Digital Marketing from The Institute of Direct and Digital Marketing. This program, specializing in the field of Marketing, was completed by Francesca in 2016.

Additionally, Francesca has also achieved Continuing Professional Development Awards. The first one was received in 2012 from IDM (unspecified institution), and the second award was obtained from The Institute of Direct and Digital Marketing in 2015. The specific details regarding the month and year of attainment for these awards are not provided.

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Timeline

  • Head Of Brand And PR - Tyl & Payit

    October, 2020 - present