Michelle-Louise Collins

Michelle-Louise Collins is an experienced SEO professional with a strong background in driving organic visibility and search engine optimisation initiatives. Currently serving as SEO Manager at NatWest Business since May 2022, Michelle-Louise collaborates with agency partners to enhance the online presence of the company's digital assets. Previously, Michelle-Louise held roles such as Senior Search Manager at Culture Trip, where support was provided to Editorial, Product, and Data teams, and a Senior Performance Content Manager at Havas Media Group, focusing on creative content and technical SEO strategies. With a career spanning over a decade, roles at Hallam Internet Ltd, Reed Business Information, Yardpartners, Monster, Ask.com, and Reed Business Information highlight strong skills in account management, SEO strategy, content production, and data analysis across various sectors.