U-Power
Ernesto Ruiz Diaz is an experienced commercial agent with a career spanning over a decade in the industrial supply and hardware sectors. Since January 2016, Ernesto has been with U-Power and has also been an independent commercial agent since January 2012. Previous roles include a significant tenure at 3M from February 2013 to July 2020 and positions at Stanley Black & Decker, Inc. and DEWALT from January 2014 to December 2018. Ernesto specializes in managing product families such as protection, abrasives, tapes, adhesives, and DIY supplies. Ernesto holds a degree in Técnico Especialista Administrativo from Miguel Herrero Pereda, earned between 1991 and 1996.
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U-Power
We like to think that every day can be the start of something wonderful. A new challenge, a new opportunity, an unforeseen situation that tests us and allows us to show all our talent. We believe that positive thinking is not an illusion but a concrete way to face life with a smile, self-confident of our abilities. Here is the explanation of our reasoning, which for me is a philosophy of life: don't worry, be happy!