Viktor Jacobsson

Viktor Jacobsson is a seasoned creative professional with extensive experience in leading creative teams and projects across notable organizations. Currently serving as the Global Creative Lead at Uber since March 2021, Viktor also contributes as a Mentor at All of Us, a network aimed at enhancing cultural and ethnic diversity in creative industries. Previous roles include Creative Director positions at TBWA\Media Arts Lab for Apple and 72andSunny for Google, along with a tenure at Ogilvy overseeing campaigns for major clients such as IBM and American Express. Viktor's experience also encompasses senior copywriting roles at Mother New York and Åkestam Holst, where significant campaigns for brands like Target and IKEA were developed. In addition to practical experience, Viktor has shared insights as a Guest Lecturer at Miami Ad School. Academic credentials include a Diploma in Advertising and Copywriting from Berghs School of Communication.