Freddie Guinyard is a seasoned professional with extensive experience in Salesforce architecture and administration. Currently serving as a Sr. Salesforce Architect at Belnick Inc. within the Ubique Group, Freddie is responsible for managing a Salesforce ERP system that processes over 10,000 B2B and DTC sales orders. Previous roles include Sr. Salesforce Administrator at Privé Society, where customization of the Enterprise Salesforce instance was a focus, and Salesforce Consultant positions at GetOne Rewards and Razor IT Solutions, which involved creating architecture, reports, and dashboards. Freddie's career also includes roles in sales management and CRM system administration at companies such as CityGrid Media, AutoTrader.com, and Genuine Parts Company, alongside a strong foundation in accounting from Claflin University and architectural training from Brooklyn Technical High School.