Catalina Silva

Head of Partnerships at UBITS

Catalina Silva is the current head of partnerships at UBITS. Catalina has also previously worked as a business develop manager at Discobolo S.p.A. from November 2020 to June 2021 and as sales head at Acreditta from June 2018 to September 2020. At Acreditta, they were responsible for the company's commercial department, achieving objectives and meeting growth indicators (revenue and new customers). Catalina also covered key accounts regionally (80% universities and 20% corporations) for business development and expansion in Latin America and Spain. Furthermore, they were in charge of developing the sales strategy to meet the annual quota, as well as prospecting, negotiating, and closing annual subscription contracts for the Acclaim platform and monitoring projects.

Catalina Silva has a degree in Business Administration from the Universidad del Rosario, with a specialization in digital communication and multimedia content. Catalina also has a certification in Digital Management from CESA, and is a certified Digital Strategist from EADA Business School. Catalina has also completed certifications in Introductory Circular Economy from the Business School Lausanne (BSL), Assertive Communication 2.0 from UBITS, and Sales Bootcamp from UBITS. In addition, they have completed courses in Business to Business Selling Skills from Udemy, Essential Marketing Online Fundamentals from LinkedIn, IBM Blockchain Essentials from IBM, and AdWords Sales Exam from Google.

Some of their coworkers include Camilo Zarate - Chief of Staff, Juan Camilo Restrepo Villa - CFO, and Mariana Bonilla Scarpetta - VP, Customer Success. Catalina Silva reports to Julián Melo, CEO.

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Timeline

  • Head of Partnerships

    Current role

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