Darcy Couch currently serves as the Associate Director of Athletic Communications at the University of California, Berkeley, a position held since October 2025. Previously, Darcy held various roles at the University of Southern California, including Assistant Athletic Director for Sports Brands & Communications and Associate Sports Information Director, leading public relations for multiple women's and men's athletic teams. Prior experience includes serving as Assistant Director of Media Relations at BIG W, focusing on media engagement for various sports, and providing media relations support for USA Water Polo's Olympic teams. Darcy began a career in journalism as a sports writer at East Bay Times, covering live events and producing sports content. Educational qualifications include a Master’s Degree in Applied Psychology from the University of Southern California and a Bachelor of Science in Journalism from the University of Colorado Boulder.
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