Thomas Cassidy

CRM Technical Lead

Thomas Cassidy is a seasoned professional with extensive experience in digital marketing and CRM management. Currently serving as the CRM Technical Lead at UCAS since February 2015, Thomas manages the technical aspects of Salesforce Marketing Cloud and develops custom solutions for evolving campaign demands. Previous roles at UCAS include Digital Campaign Executive and CRM Executive, focusing on dynamic customer journeys and data management. Additionally, Thomas is the owner of Bluff Chill Devices, an online shop specializing in electronic musical devices. Prior experience includes roles at GFirst/Gloucestershire Local Enterprise Partnership, where responsibilities encompassed CRM system adaptation and email marketing coordination, and an administrative position at Gloucestershire County Council. Thomas holds a Bachelor of Arts in English Literature from the University of Gloucestershire.

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