Uffe Jon Ploug is the Global HE Director at UCB, where they are responsible for health economics strategy in dermatology, and previously handled strategies for rare neurological diseases and ALS. With over 20 years of experience in health economics, health statistics, and market access, Uffe's career spans roles in government and the pharmaceutical industry, including key positions at Novo Nordisk and Novartis. Uffe also serves as an external lecturer at the University of Copenhagen, contributing to academic discourse while continuing to enhance their professional expertise.
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