Brook Gendron

Brook Gendron is a seasoned marketing operations professional with extensive experience in driving operational efficiencies and process improvements, primarily at UnitedHealth Group since 2014. As the Director of Marketing Operations, Brook has significantly enhanced team performance by managing over 150 annual communication enhancements, generating more than $45M in business value. Previous roles include developing a data-driven pharmacy delivery solution and revamping an automatic refill program, demonstrating expertise in cross-functional team leadership and business operations optimization. Brook's background also includes project management roles in various industries, such as healthcare and electronics, complemented by an MBA in Project Management from the University of San Diego and a B.A. in Communication from the University of California, Santa Barbara.