Paola Santos

Paola Santos currently serves as the Partner Marketing Lead for EMEA at UiPath, where responsibilities include planning and executing marketing strategies and campaigns while successfully launching the Market Development Funds program. Previously, Paola held the EMEA Partner Marketing Manager position at Citrix, focusing on lead generation programs, and was the Partner Marketing Manager at Tableau Software, overseeing marketing initiatives for the UKI and NEMEA regions. Paola's extensive experience includes various roles at Cisco, where responsibilities ranged from devising go-to-market strategies to managing marketing programs and conducting competitive intelligence analysis. Earlier career highlights include positions at Currys PC World Business, White & Case LLP, the Mexican Investment Board, and PwC. Paola holds an MBA from Alliance Manchester Business School, participated in an MBA Exchange Programme at McGill University, and earned a BA in Economics and International Relations from Instituto Tecnológico Autónomo de México.