Darryl Hayter

Darryl Hayter is a seasoned professional in the fields of digital strategy, creative innovation, and client relations, currently serving as the Director, Strategic Growth Executive in the Office of the President at UKG since January 2025. Prior to this role, Darryl co-founded MADE CREATIVE UK, a forward-thinking agency focused on delivering impactful results through a blend of creativity and technology. Experience at Lifebit includes serving as the Director of the Experience Team, where Darryl led creative and innovation efforts. Previous positions include roles at Salesforce and IBM iX, where Darryl directed digital transformation and creative initiatives. Darryl began a career in creative direction at RAPP and Futureproof Marketing, managing significant accounts and teams. Academic credentials include a BA Hons in Graphic Design from the University for the Creative Arts.