UKOM
Stephen Chester is an experienced professional in the advertising sector, currently serving as a Board Member for JICREG and representing advertisers in multiple organizations, including TAG, RAJAR, UKOM, and Barb Audiences since 2017. Chester holds the position of Director of Media and Digital Strategy Consultant at ISBA and has contributed to the industry as a board member of JICWEBS prior to its merger with TAG. Previous roles include Digital Strategy Consultant at the Association for Online Publishing and leadership positions at IAB UK, where Chester directed data and industry programs. Chester earned a BSc (Hons) in Physics from the University of Exeter.
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UKOM
UK Online Measurement Company (UKOM): Industry governed, multi-platform audience measurement in partnership with Ipsos iris UKOM is equally co-owned by the Association of Online Publishers (AOP), the Internet Advertising Bureau (IAB UK) and The Incorporated Society of British Advertisers (ISBA) The Institute of Practitioners of Advertising (IPA) are represented on UKOM’s executive board in an advisory role. UKOM’s primary function is one of standard setting and governance. Fundamentally UKOM is the key industry stakeholders coming together to identify, define and govern a common UK industry standard for online audience measurement.