Kevin Wu

Kevin Wu, MBA, is a seasoned marketing professional with extensive experience at UL Solutions since 1997, currently serving as Software Product Marketing Lead and Global Product Marketing Lead for Cybersecurity. In this role, Kevin develops and executes global marketing strategies, collaborates with various departments to enhance product roadmaps, and manages multi-channel marketing campaigns. Previous positions include Marketing Lead for Canada, where Kevin successfully executed brand strategies and marketing operations, achieving significant revenue growth and enhancing stakeholder relationships. Kevin's early career includes leading operations for a joint venture in South China and managing safety testing and certification projects. Kevin holds an MBA focused on Strategy and Marketing from Queen's University and a Bachelor's degree in Electrical and Electronics Engineering from South China University of Technology.