RG

Rick Geracitano

Area Sales Director -West at uLab Systems

Rick Geracitano has a diverse work experience spanning over several companies. Rick started in 1994 as an Account Manager at ORMCO and quickly progressed to become a Sales Representative, achieving outstanding sales results. Rick was then promoted to Senior Territory Manager and Training Manager, where they excelled in selling medical supplies and developing relationships with orthodontic practices. At Align Technology, they served as a Senior Territory Manager and Trainer, selling Invisalign products and strategies to orthodontists, while also training and developing new territory managers. Rick achieved numerous awards and recognition for their exceptional performance in this role. Rick then worked as a Product Manager and Sales Trainer at OrthoClear, responsible for clinical training and communication with manufacturing. Rick launched and managed territories as a Senior Territory Manager at the Phonak-Lyric Division and Asante Solutions, focusing on consultative selling, relationship building, and launching new territories. Prior to that, they were the owner of Aptus Solutions Inc. Rick later joined HyperSound as a Regional Sales Manager and Phonak as a Specialty Business Manager, before joining uLab Systems, where they currently serve as an Area Sales Director for the West region. Overall, Rick Geracitano has a strong track record of sales success, territory management, training, and relationship building in the medical and healthcare industry.

Rick Geracitano holds a Bachelor of Science degree in Law, with a business emphasis, from California State University, Sacramento. Additionally, they have obtained a certification as a Hearing Aid Dispenser from the Speech-Language Pathology, Audiology and Hearing Aid Dispensers Board. However, specific information about the month and year of obtaining this certification is not provided.

Links

Previous companies

Ormco logo
Phonak logo
Align Technology logo

Timeline

  • Area Sales Director -West

    June, 2021 - present

  • Regional Sales Manager

    December, 2018