Vivek Shah

Vivek Shah is an experienced professional with a diverse background in business development and management across multiple industries. Currently serving as Sr. General Manager and Head of Category at UltraTech Cement since November 2019, Vivek has been instrumental in launching new products and developing B2B platforms. Prior roles include General Manager of Business Development at Sintex Plastics Technology Limited, where Vivek focused on retail multi-channel growth, and Strategic Business Partner at G4S, overseeing significant project management initiatives. Earlier experience encompasses various roles at organizations like Nova IVI Fertility, Essar Steel, and Reliance Industries Limited, where Vivek developed market strategies and managed executive relationships. Vivek holds an MBA in Business Management with a specialization in Marketing and a Bachelor of Commerce (Honours) in Accounts and Auditing. Recognized with the "Values Role Model" Award at UltraTech for exemplary contributions, Vivek’s career reflects a strong commitment to strategic growth and operational excellence.