UM Canada
Rachel DeLouchry is a seasoned media professional currently serving as Connections Planning Manager at UM Canada since September 2023. Previously, Rachel held the position of Media Supervisor at SALT XC from July 2022 to May 2023 and Media Planning Supervisor at No Fixed Address Inc. from July 2021 to July 2022. Rachel's experience also includes roles as Media Planner and Media Planning Coordinator at Carat from June 2018 to May 2021, where involvement included managing media budgets exceeding $30 million and leading campaigns for major brands such as Pantene and Aussie. Rachel's notable achievements include the successful media launch of Aussie's return to the Canadian market and overseeing fiscal plans for various hair care brands totaling $3 million. Rachel holds a Bachelor of Arts in Political Science and Government from the University of Guelph, earned in 2018.
UM Canada
UM is a strategic media agency and marketing consultancy that sees media as a powerful topline growth engine for brands. At our core, we are fiercely committed to the spirit of better. In the face of rapid change and challenge, UM helps brands grow by using the power of Better Science and Better Art to drive Better Outcomes – unlocking new growth opportunities for brands to thrive. UM drives innovation and business impact across a roster of clients including Johnson & Johnson, BMO, Sobeys, Spotify, SkipTheDishes, PokerStars, The Hershey Company, American Express, Sony, McCain, Boston Pizza, Levi’s, Dyson, Movember, and more.