Daniel Granados Gomez

Daniel Granados Gomez has extensive experience in commercial services and marketing within the automotive industry, currently serving as the Gerente de Servicios Comerciales for both the Andean Region and Colombia at Grupo UMA Colombia since October 2021. Prior roles include significant positions at Inchcape Americas as a Product, Price, and Business Development Senior Coordinator for Mercedes Benz Cars, where Daniel was instrumental in establishing product and pricing strategies across LATAM. Daniel also worked at Daimler Colombia in various capacities, including Sales and Product Coordinator and Marketing Analyst, focusing on product positioning, marketing strategy development, and retail marketing execution. Educational qualifications include a Master in Marketing and Commercial Management from ESIC Business & Marketing School and a Bachelor of Business Administration from CESA.