Umico
Gunel Mehdiyeva is an International Brand Expert with extensive experience in marketing and market research. Currently serving as the İstehlakçı Araşdırmaları üzrə Şöbə müdiri at Azersun Holding since June 2024 and as a Customer Experience & Market Research Expert at Umico since February 2024, Gunel has demonstrated expertise in consumer insights and mobile application markets. Previous roles include Category Manager at the Aqrar İnnovasiya və Təchizat Şirkəti, where the focus was on the Azerbaijani fertilizer and agricultural product markets, and a similar position at Milla, which is recognized for its wide range of dairy products. Gunel's prior experience includes leading categories at Ulduz Chocolate Factory and holding managerial positions in marketing research and training at various companies, including Veyseloglu Group, Kontakt Home, and Magnit. Gunel has been involved in brand management since starting a career at Worldtech Center in 2006.
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Umico
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Umico is a super application that combines an online store, a universal electronic bonus card. You can buy products directly in the app with delivery to your door, receive cashback for purchases in the largest companies of Azerbaijan, and manage your income and expenses. Umico Market is the first mobile marketplace in Azerbaijan. Thousands of items in household appliances, electronics, cosmetics, perfumes, and personal care products are waiting for you. The range of products is constantly growing and expanding. Pay for your order with a bank card online or in cash or a bank card upon delivery. Choose delivery to your door or the nearest pick-up point. Check your order status in the app at any time. Umico Bonus is a universal electronic bonus card. With its help, you can receive cashback with Umico bonuses in the largest companies in Azerbaijan. There are supermarket chains and major stores, restaurants, cafes, beauty salons, fitness clubs, gas stations, authorized service centers, and much more among them. In Umico Bonus, you receive cashback not only from partner companies but also directly from producers. In partner stores, and outside the partner network. Umico Bonus has a convenient directory of partner companies with addresses on the map, phone numbers and opening hours, a barcode scanner to quickly find items with cashback, purchase history with cashback, the ability to add your bank card to the Masterpass electronic wallet. To get a cashback, you just need to register in the Umico app using your mobile phone number, and then show your bonus card when you shop at Umico partner's stores. 1 bonus = 1 AZN. Umico is a world of comfort and benefit.