Chana (Hocharoen) Feliciano

Chana (Hocharoen) Feliciano has a diverse work experience spanning multiple industries.

At Underlining, Chana currently holds the position of Director of Product Development, a role they started in September 2021.

Prior to their current role, Chana worked at Maesa from 2018 to 2021. In this company, they took on the role of Brand Manager, Product Development & Marketing for Believe Beauty, where they managed all brand activities and analyzed retailer and industry trend and sales data. Chana also served as the Product Development & Marketing Assoc. Manager for COLLAB Makeup, implementing strategies to optimize in-store fixture productivity and profitability.

In 2017, Chana worked at Briogeo Hair Care as a Product Development Manager, where they spearheaded package development and developed new formulations for hair care products.

From 2013 to 2017, Chana had various roles at Tarte Cosmetics, including New Product Development Sr. Coordinator, where they created and executed timelines for product launches, and Regulatory and Quality Assurance Coordinator.

Chana also gained experience at Avon as a Quality Assurance Technician, at the Chicago Botanic Garden as a Laboratory Intern, and at Lake Forest College as a Student Worker. Additionally, they served as a Research Fellows Intern at Rosalind Franklin University.

Overall, Chana's work experience showcases their proficiency in product development, brand management, marketing, and quality assurance in the cosmetics and personal care industry.

Chana (Hocharoen) Feliciano has a Bachelor of Arts degree in Biology from Lake Forest College, which they obtained from 2010 to 2013. Furthermore, they also completed a Master of Science degree in Pharmaceutics and Cosmetic Science from LIU Brooklyn from 2013 to 2015.