UnderTheDoormat Group
Nicola Cook is a seasoned entrepreneur and leader with extensive experience as Chief Opportunity Officer and CEO of Company Shortcuts since 2004, where Nicola drives strategic direction, sales, marketing, and service delivery. As an investor, Nicola supports innovative ventures such as what3words, UnderTheDoormat, Patch Plants, and Reclaro, while also serving as Chief Scribbler at Aurora Independent Publishing and an award-winning speaker with Vistage UK. With a track record of producing impactful content and engaging events, Nicola specializes in accelerating business growth and scalability, particularly within the scale-up community, and has authored international bestsellers translated into multiple languages.
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UnderTheDoormat Group
UnderTheDoormat Group is an award-winning proptech company with three business units uniquely designed to address the market needs of the flexible rentals industry. Each of these brands exemplify our four core values: to Be Open, to Create Opportunities, to Inspire Trust, and to Grow Together. Veeve is an award-winning home accommodation provider offering a fully managed service for properties ranging from individual homes to BTR developments and serviced apartment buildings. Hospiria is an integrated property management software. It provides a single system, and additional Service Solution, for operators to distribute and manage their portfolios to maximise occupancy levels, booking revenue and operational efficiency without the need for added in-house resource. TrustedStays is an industry-first platform providing professionally managed, accredited home accommodation for the business traveller, in partnership with STAA and the UKAA. It provides a trusted route for government (via the GDS) and corporates to offer apartments and homes as an option to their employees when they travel, through their approved booking systems.