Maya Murrell

Marketing Strategy at UNICEF

Maya Murrell is a seasoned marketing professional with extensive experience in digital transformation, customer engagement, and marketing strategy across various high-profile organizations. Currently serving as Head of Marketing Delivery at UNICEF since February 2022, Maya oversees fundraising, marketing communications, and partner activation. Previous roles include Head of Priority and Membership at Virgin Media O2, where notable achievements included launching innovative campaigns and winning industry awards. Experience at Telefonica, Canon Europe, and Vodafone highlights a strong background in customer value management, CRM, and data analytics. Maya holds a Master's degree in Management and Marketing from Hanken School of Economics.

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