Alessandra Céspedes is an accomplished Digital Marketing Coordinator with a strong background in managing and optimizing digital marketing campaigns across various platforms. Currently working at UnidosUS since May 2023, Alessandra previously held similar roles at Employment Enterprises, Inc. and KLIK, where responsibilities included creating content calendars, developing digital campaigns, and analyzing ad performance to enhance social media engagement. Alessandra's experience also includes consulting for OASIS Fine Art & Craft, contributing as a Teaching Assistant at James Madison University, and performing research related to immigrant business owners. With a Bachelor's degree in Marketing from James Madison University and additional educational experience at Universidad Tecnológica de Bolívar, Alessandra possesses a well-rounded understanding of marketing strategies and analytics.
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