Wellington Firmino is a digital marketing professional with extensive experience in leading and restructuring marketing departments across various companies. Currently serving as Coordenador de Marketing Digital at Unifique Telecomunicações since October 2023, Wellington previously held the position of Gerente de Marketing Digital at Planik, where responsibilities included CRM changes, agency selection, and implementing analytical methodologies in the sales funnel. Prior to this, Wellington worked at SETIN Incorporadora as Especialista em marketing digital, focusing on SEO, Inbound Marketing, paid traffic management, and content strategies. Wellington's career began as an Assistente de marketing at Construtora Tenda and evolved through roles as Analista de marketing digital and Analista de marketing at Viver Incorporadora, emphasizing market intelligence and strategic studies. Wellington holds a Postgraduate degree in Digital Marketing from Centro Universitário Senac and a Bachelor's degree in Marketing from Universidade Paulista.
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