Pavol Lelák

Pavol Lelák serves as the Head of Digital Marketing for both Union zdravotná poisťovňa and Union poisťovňa since June 2021, where responsibilities include developing digital communication and sales acquisition strategies. Prior to this role, Pavol was the Head of Strategy & Social Media at ecake from March 2017 to June 2021, leading strategies in social media and performance marketing. Earlier experience includes positions as a Social Media Specialist at Pricemania, where campaign management for notable brands such as Lenovo and Huawei was a key focus, and a brief stint as a Content Manager at EBCG. Pavol began a professional career as a Business Development Manager Intern and held the role of Section Vice President at Erasmus Student Network Aisbl from 2012 to 2014. Academic qualifications include a Master's degree in Mass Media Studies from the University of Presov, completed in 2014.