Zenia Laporte

Zenia LaPorte is a seasoned marketing professional with extensive experience in higher education and event management. Currently serving as the Director of Marketing at Union WELL Inc. since August 2006, Zenia focuses on promoting the University Union's facilities, programs, and services to the Sacramento State community and beyond. Previous roles include Assistant Director of Programs & Marketing and Programs Advisor for UNIQUE Programs, where Zenia developed diverse programming calendars, managed event production, and enhanced marketing strategies through innovative channels. Prior experience includes serving as a Marketing Project Manager at Consumer Effects, Inc., overseeing cross-marketing promotions, and as a Fundraising/Volunteer Coordinator at Towe Auto Museum, where Zenia managed fundraising events and volunteers. Zenia holds a Bachelor of Science in Business Administration with a concentration in Marketing from California State University-Sacramento.