UniQuest Ltd.
Jennifer Parsons has extensive experience in international marketing and partnerships within the education sector. Currently serving as Chief Market and Partnerships Officer at UniQuest Ltd. since January 2018, Jennifer previously held multiple leadership roles at the company, including Partnerships and Insights Director and Director of Behavioural Insights. As the owner of JParsons International Consulting since June 2016, Jennifer also contributed as Chair of the Board of Directors for the London Universities International Partnership from August 2015 to August 2016. Prior positions include Director of Internationalisation and Acting Director of Student Recruitment at London South Bank University, Head of Global Client Relations at i-graduate, and International Business Development Manager at the University of London International Programmes. Jennifer's early career includes serving as Senior International Officer at Queen Mary, University of London. Educational qualifications include a BA (Hons) in Modern History from Queen Mary University of London and a professional certification from CIM | The Chartered Institute of Marketing.
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UniQuest Ltd.
We're student engagement, admissions and conversion experts. We make it easy for universities to engage, admit and enrol the right students – through the creation and delivery of quality personalised conversion plans. Since our launch in 2013, we have engaged more than 2m students, resulting in 270,000 enrolments and £3.3bn tuition fee income for more than 70 university partners across the UK and US. Knowing that student success is driven by personal interactions supported by technology, we bring together the expertise, the right people, and the technology to strategically engage every student from first inquiry to enrolment and on to graduation. We work closely with our university partners to achieve this, acting as an extension of their teams to produce outstanding recruitment and retention results together. UniQuest was acquired in 2021 and became part of the Keystone Education Group.