United Franchise Group
Stephen Seltzer has over 20 years of experience in marketing and retail management. Stephen currently serves as the Chief Marketing Officer for United Franchise Group, overseeing the marketing and PR efforts for 11 franchise brands and 2 service companies. Prior to this, they held positions such as Marketing Director and Retail Brand Manager at Ideal Cabinetry LLC, Director of Retail Marketing at QEP, and Director of Marketing at United Franchise Group. Additionally, they have worked in various marketing roles at QEP Co., Inc., SharkNinja, Jarden Consumer Solutions, Rexall Sundown, Remy Amerique, and Signarama. Throughout their career, Seltzer has developed and implemented marketing strategies, managed retail SKUs and sales data, and coordinated product launches with major retailers. Stephen possesses strong analytical skills and has experience utilizing data to inform decision-making and drive business growth.
Stephen Seltzer earned a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Rensselaer Polytechnic Institute, where they studied from 1982 to 1986.
United Franchise Group
United Franchise Group (UFG) is an organization made up of a group of award-winning franchise brands. Our franchised concepts specialize in a number of different industries including Signs and Graphics, Promotional Products, food concepts and networking. With over 35 years of experience in the franchising industry and more than 1600 franchisees throughout the world, UFG has been a consistent industry leader throughout decades of economic change. At its foundation are three core values – keep growing, sales first; positive attitude, enthusiasm, and passion for the company; a family-owned company that operates like a family – that guides approximately 200 employees in the United States and around the world. United Franchise Group brands and services include Signarama, the world’s largest sign and graphics franchise; Fully Promoted (formerly EmbroidMe), the world’s largest embroidery franchise; Transworld Business Advisors, a Business Brokerage, Franchise Sales and consulting franchise; John Smith Subs, a grilled steak and chicken sub franchise; Venture X, a shared office space franchise; Accurate Franchising Inc., a franchise consulting firm that helps turn existing businesses into a franchise.