Edison Yu

Edison Yu currently serves as Executive Director and Head of Business Decisioning and Analytics at UOB since November 2021, following roles that include Head of Business Innovation and Analytics within the same organization. Prior to UOB, Edison was Head of Growth at Zig, a ComfortDelGro Company, where responsibilities included developing a B2C mobile app and driving user growth through product management and marketplace strategies. Further experience includes serving as Vice President Digital in the Group Transformation Office at ComfortDelGro, where a strategic vision for the company's digital transformation was developed. Edison also held the position of Chief Operating Officer at Fringe, another ComfortDelGro Company, focusing on digital health and cybersecurity initiatives. Earlier career milestones include a significant tenure at Frost & Sullivan, where ventures spanned from Vice President of the Enterprise Division to Associate Director in Cyber Security and Networking. Edison's academic credentials include a FinTech Programme from INSEAD and a Bachelor of Social Sciences (Honours) in Psychology from the National University of Singapore.