Bahaa Muhammad is a seasoned business development and strategic project management leader with over two decades of experience across various industries, including hospitality and consultancy. Beginning their career in 1997 with Accor International Hotels, Bahaa honed their operational and strategic business management skills through education at EADA Business School. Currently, Bahaa serves as the Managing Partner at Prime Consultancy and the Regional Director at Unity Partners UAE while also being the founder of AqarSyria.com and Madinaty Apps. Their expertise encompasses both B2B and B2C sectors, driving growth and delivering strategic value in the MENA and North Africa regions.
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