Felix The

Felix The is currently the VP of Product Management at Operate at Unity. Prior to this, they were the Senior Director of Yield and Monetization at AppNexus from July 2014 to January 2017. In this role, Felix was responsible for leading publisher monetization success in areas such as Monetization, Yield Management, Pricing, and Customer Education.

Before their time at AppNexus, Felix was the Director of Ad Revenue & Strategy at Zynga from December 2012 to July 2014. In this role, they were responsible for leading ad strategy, yield optimization, monetization, and pricing capabilities for rapid growth in overall ad revenue.

Prior to their work in the tech industry, Felix spent three years as the Director of Revenue Analytics at Hawaiian Airlines from January 2009 to December 2012. In this role, they were part of the Revenue Management and Schedule Planning department and led the development of revenue optimal strategies for pricing, seat inventory allocation, and current schedules through demand forecasting, price elasticity, and other optimization methods.

Felix began their career as a Consultant at Oliver Wyman from January 2006 to December 2009.

Felix The received a BSE in Computer Science Engineering from the University of Michigan. Felix followed that up with an MSE in Industrial Operations Engineering, also from the University of Michigan.

Felix The reports to Ingrid Lestiyo, SVP & GM, Operate. Felix The works with Jeff Collins - SVP, Engineering - Operate Solutions, Venk Subramanian - VP, Ecommerce Tools.