Denitsa Petkov

Denitsa Petkov is an experienced marketing and account management professional currently serving as a Key Account & Marketing Manager at Universal Music Group since May 2024. Previously, Denitsa held various roles at Vexcash, where as Marketing Manager, engaged in a comprehensive rebranding initiative and successfully led an upsell campaign. Denitsa also contributed to UX/UI optimizations as a Product Manager at Vexcash. Prior experience includes managerial roles in label management and social media at Pets Recordings and Items & Things, as well as digital sales and marketing roles at Universal Music Group and Beatport. Denitsa holds a Master of Arts in Business Communication Management and a Bachelor of Arts in Business Communication from HTW Berlin University of Applied Sciences, along with education from Sofia University St. Kliment Ohridski and PMG Geo Milev.