KS

Kathryn Smith

Director, Business Insights at Universal Destinations & Experiences

Kathryn Smith has a strong background in business intelligence and analytics. Kathryn started their career in 2005 as a Senior Business Analyst at the State of Utah, Department of Workforce Services. Kathryn then moved on to Wyndham Vacation Ownership, where they worked as a Manager and later as a Director, focusing on operational analytics and business insights. In 2017, they joined Universal Orlando Resort as a Manager in the Business Intelligence department. Kathryn continued to advance their career at Universal Parks & Resorts, where they held the position of Senior Manager of Business Intelligence before being promoted to their current role as Director of Business Insights in 2022. In their current role, Kathryn leads a team that provides end-to-end data services for digital guest experiences and online business performance.

Kathryn Smith obtained their Bachelor's degree in Business Administration and Management, with a major in General Business, from the University of Utah - David Eccles School of Business. Kathryn attended the university from 2005 to 2007.

Location

Orlando, United States

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Universal Destinations & Experiences

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Universal Destinations & Experiences., a unit of Comcast NBCUniversal, offers guests around the globe today’s most relevant and popular entertainment experiences. With three-time Academy Award winner Steven Spielberg as creative consultant, its theme parks are known for immersive experiences that feature some of the world’s most thrilling and technologically advanced film- and television-based attractions. Universal Destinations & Experiences in the U.S. are Universal Studios Hollywood and Universal Orlando Resort. Around the world, UP&R includes Universal Studios Japan in Osaka, a license agreement with Universal Studios Singapore at Resorts World Sentosa, and the recently-opened Universal Beijing Resort.


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10,000+

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