Mario Nombela

Mario Nombela is an experienced sales manager with a strong background in pricing and business strategy within the engineering and robotics sectors. Currently serving as Sales Manager for Global Key Accounts at Universal Robots A/S since April 2018, Mario is tasked with understanding market needs and translating them into business outcomes. Previously, Mario held positions such as Regional Manager for Large and OEM Accounts at Universal Robots A/S and Head of Pricing at Applus+ IDIADA, where responsibilities included managing global accounts and developing pricing policies. Mario founded the Barcelona Pricing Club, focused on enhancing pricing management through AI, and has also worked in various roles that emphasize project management, innovation, and product development. Mario holds an Executive MBA, a Post-Master degree in Marketing & Sales, and a Master’s degree in Mechanical Engineering.