José Cantero Gómez

José Cantero Gómez is an accomplished expert in experiential tourism and marketing, currently serving as a Consultor IT for iUrban and Socio Director at Viajes de autor Territoria, a travel brand focused on experiential journeys in Spain, Colombia, and Mexico. In addition, José is a prominent figure at Hosperience, providing consultancy and online education in experiential tourism since 2009. As Director and educator at the Universidad de Las Américas and Universidad Externado de Colombia, José leads virtual programs in experiential tourism, while also directing a Master's program in tourism management at IEBS Business School. With extensive experience in marketing and customer experience across various sectors, José has held key positions at renowned organizations and schools, reinforcing a strong foundation in strategic marketing and innovation within the tourism sector. Educational qualifications include diplomas in marketing and commerce from ESIC Business & Marketing School and a Master's degree in strategic marketing from Universidad Pontificia Comillas.