Eduardo Castro

Eduardo Castro is a seasoned professional in digital marketing and higher education, currently serving as a Professor of Digital Marketing at Universidad Salvadoreña Alberto Masferrer (USAM) since July 2022. As the CEO of EC Digital since January 2018, Eduardo leads initiatives to enhance global brands' online sales through expertise in Facebook Ads, Google Ads, TikTok Ads, and LinkedIn Ads. Previously, Eduardo held key marketing roles, including Marketing Manager at Amate of El Salvador Corp EE. UU. and Speak English, where significant accomplishments included E-commerce development and the creation of digital sales funnels. Eduardo's early career included positions at Inversiones Anthony's, ALISA, and a comprehensive educational background with degrees from Universidad de El Salvador, focusing on international marketing and pedagogical training for higher education.