Esther Hierro

Esther Hierro serves as the CEO of MARINVA since May 2004, focusing on delivering value to organizations through transformative play. Additionally, Esther is responsible for the Communication area at MARINVA, engaging in projects related to family marketing and educational communication, including specialized market studies and social responsibility initiatives. Esther holds a position as a Professional Collaborator at the Cátedra de Neuroeducación at the Universitat de Barcelona since March 2025 and is the CEO of Play To Growth, emphasizing playful learning as a means to enhance professional development. Furthermore, Esther held the role of Strategic Director of Games and Toys at Abacus cooperativa from June 2023 to January 2025 and has previously worked as an Account Director at Gete Comunicación and as an Assistant in the Marketing Department at Regal Seguros. Educational qualifications include degrees in Direct Marketing and E-Commerce from EADA Business School, Social Education from Universidad Nacional de Educación a Distancia (UNED), and Neuroeducation from Universitat de Barcelona.