Tommy MacDonnell

Tommy is a European Regional Director with Blue Hive, a global integrated marketing and communications company. The company is part of WPP Plc – the world's largest marketing group. He also worked with Saatchi & Saatchi International helping them expand and build their network in the Middle East.

He has a particular interest in Reputation Management in the digital age and is seeking to build reputation models that reflects the complexity and challenges organisations face. Along with this- he is passionate about creating Marketing Effectiveness models that tangibly measure outputs and value for money. He is an economics and administration graduate of Trinity College Dublin, and post graduate of the College of Europe, Bruges, Belgium.