Dr Erwin Panigoro

Dr. Erwin Panigoro is an accomplished academic and professional in the fields of marketing and brand management. Currently serving as a Lecturer and Secretary for the Diploma Programme at the University of Indonesia, Dr. Panigoro specializes in Brand Marketing, Advertising, and Applied Research. As the Founder of Daksa Adi Data, experience includes expertise in Brand Development, Digital Marketing Strategy, and Data Science. Previous roles encompass significant positions such as Group Product Manager at Suntory Garuda Beverage and Senior Brand Manager at Garudafood, along with early career experiences at Nestle Indofood Citarasa Indonesia and PT. Sinar Sosro. Dr. Panigoro holds a Doctor of Philosophy in Marketing and a Master's degree in Strategic Marketing Management from Universitas Mercu Buana.