Liva Bleidele

Liva Bleidele currently serves as a University Lecturer at the University of Latvia, where Liva leads a bachelor course on "Designing Effective PR and Promotion Campaigns" and mentors startups in e-commerce and digital marketing strategies. Additionally, Liva is an eCommerce and Marketing Strategy Mentor at Inovāciju Akadēmija and a lecturer at Riga Business School. Formerly, Liva held the position of Director of Ecommerce at New Black Latvia, overseeing digital marketing and e-commerce initiatives, and has extensive experience mentoring startups and managing digital marketing teams across various companies. Liva's educational background includes a Professional Bachelor's Degree in Management of International Economic Relations from Riga Technical University.