Sofia Lloyd-Jones is an accomplished marketing professional with a diverse background in leadership roles across various industries. Currently serving as the Executive Director of Marketing & Digital Experience at UNSW, Sofia has previously held significant positions such as Director of Future Students and Chief Marketing Officer within the same organization. Prior experience includes serving as Marketing Director at Crescent Capital Partners, Strategic Marketing Consultant for CONSULTING PROJECTS, General Manager of Marketing for the Sheridan Group at Pacific Brands, and Senior Marketing Manager at Paspaley.