Mustafeed Zaman

Mustafeed Zaman, PhD, currently serves as a Research Associate Professor of Digital Marketing at EM Normandie Business School since May 2019, where responsibilities include leading courses in Digital Marketing and e-Commerce Management at both master's and undergraduate levels. Zaman also holds positions as an Erasmus+ Visiting Professor of Marketing at Eötvös Loránd University, and as a Visiting Professor of Digital & Social Media Marketing at IMT Business School. Additionally, Zaman is a Visiting Lecturer in Strategic Management & Hospitality Management at Vatel International Business School since September 2015, and an Associate Researcher at the University of Perpignan. As a co-founder of Upnotion.com, Zaman focuses on AI and digital marketing initiatives. The academic background includes a PhD in Management Sciences with a focus on ICT adoption and a strong foundation in hospitality and economics.