Lauren M.

Lauren M. has extensive experience in data analysis and marketing within the education and B2B sectors. Currently serving as the Data and Insight Lead Analyst at the University of Portsmouth since January 2018, Lauren M. manages an analytical team and provides insights for student recruitment strategies. Previous roles include Market Insight and Data Analyst, where statistical data was analyzed to support strategic decisions, and Marketing Account Coordinator, managing extensive advertising campaigns. Prior experience at Really B2B and Mouse Marketing involved account management and multi-channel marketing campaigns, with a focus on client relationships and ROI. Additional roles at The Caravan Club and Aimia Inc. provided further expertise in targeted marketing strategies. Lauren M. holds a degree in Graphic Design from Kingston University.