Simonetta Rigo

Simonetta Rigo is an accomplished marketing executive and academic with extensive experience in brand management, customer engagement, and strategic development across various sectors. Currently serving as the Chair of the Advisory Board and Visiting Professor at Surrey Business School, Simonetta has held significant roles including Group Chief Marketing Officer at Evelyn Partners, Chief Customer Officer (Interim) at Tesco Bank, and SVP of Global Brand, Marketing and Customer Engagement at Western Union. In addition to expertise in fintech and customer strategy, Simonetta has provided mentorship to start-ups and served on boards, including Brewin Dolphin and the Western Union Foundation. Educational credentials include an MBA with Honours from INSEAD and a Laurea Cum Laude from Università Ca' Foscari Venezia.