Erik Role

Erik Role is an experienced digital producer and videoboard content creator with a strong background in sports media and video production. Currently serving as a Digital Producer for Wisconsin Athletics since June 2019, Erik shoots and edits video content for social channels and develops in-house videoboard shows. Additionally, Erik has held videoboard content creator positions with both the Milwaukee Bucks Inc. and the Milwaukee Brewers, where responsibilities included concept development and production of in-stadium video content. Past experience includes roles as a video producer for Big Brothers Big Sisters of Dane County, and the Wisconsin Center for Education Research. Erik has also contributed to the Big Ten Network as a multi-platform video editor and has worked as a production assistant for Wisconsin Athletics. A graduate of the University of Wisconsin-Madison with a Bachelor's degree in Communication Arts, Erik brings a creative approach to enhancing sports branding and entertainment experiences.