Erik Role is an experienced digital producer and videoboard content creator with a strong background in sports media and video production. Currently serving as a Digital Producer for Wisconsin Athletics since June 2019, Erik shoots and edits video content for social channels and develops in-house videoboard shows. Additionally, Erik has held videoboard content creator positions with both the Milwaukee Bucks Inc. and the Milwaukee Brewers, where responsibilities included concept development and production of in-stadium video content. Past experience includes roles as a video producer for Big Brothers Big Sisters of Dane County, and the Wisconsin Center for Education Research. Erik has also contributed to the Big Ten Network as a multi-platform video editor and has worked as a production assistant for Wisconsin Athletics. A graduate of the University of Wisconsin-Madison with a Bachelor's degree in Communication Arts, Erik brings a creative approach to enhancing sports branding and entertainment experiences.
Wisconsin Athletics
Mission Statement: The Division of Intercollegiate Athletics at the University of Wisconsin–Madison provides student-athletes with opportunities to excel, and thereby advance their athletic, academic, and social development. In doing so, we endeavor to field competitive teams that display growth, integrity and accountability. These principles serve as cornerstones upon which a dynamic, fiscally responsible Department can flourish, mindful of its obligations to its staff, the university, alumni, and citizens of the state, whose support sustains its undertakings.