Untapped Potential
Candace Freedenberg has over 30 years of experience in the technology industry. In 1988, they began their career at IBM as an Electronics Industry Expert in World Wide Sales, and later became an Advisory Engineer in Equipment/Manufacturing Systems at IBM Microelectronics (now Global Foundries). In 1997, they moved to Eastman Kodak Company as an E-Commerce Program Manager and Commercialization Manager in the Image Module Business. In 2007, they founded CJ Holdings LLC. From 2013 to 2015, they worked at Capital Energy Solutions as a Business Development and Sustainability professional. In 2018, they joined ORAFOL Americas as a Product Development Engineer. Most recently, they have been the Founder and President of Untapped Potential Inc., a company that is advancing business and reigniting careers for women.
Candace Freedenberg obtained a Bachelor of Science in Engineering from the University of Rochester, specializing in Laser and Optical Engineering from the Institute of Optics. Candace then earned a Master's of Science in Business from Boston University. Candace also holds a Manufacturing Systems Engineering Certification from the National Technological University.
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Untapped Potential
Untapped Potential advancing business and reigniting careers. We value caregivers and ensure they have a stepping stone back to their caliber. For business, we help them see hidden talent via our signature Return-to-work Week for Women. Untapped Potential readies and motivates educated and experienced talent, who have stepped out of the traditional workforce, to step back in a flexible way. It offers women (or care-givers) community, mentoring and professional currency, contacts and confidence during their 'gap years'. We removes barriers for professional returners following a career break. How? UP cultivates opportunities in business that provides a stepping stone for returners - a Flexreturn™ and Fullreturn Engagements (mid-career internships). At the intersection of Consulting and Recruiting, UP ensures talent will be in the best position to step-back at their caliber when ready. Businesses benefit from eager professionals, unavailable elsewhere, who add value today. Our goal: to overcome discriminating aspects of a talent's gap years. Untapped Potential is a social-enterprise that impacts the gender equity, diversity in the workplace and work life balance.